Years and years ago, when Web 2.0 started to become the new it topic, nobody had any way of knowing just how many changes would be brought about in 2012. Though you might think the process of switching to social media marketing is difficult, it really isn’t; it is also quite necessary. It is important to adapt, and to change so, if you have a lack of knowledge when it comes to social sites and marketing you need to start educating yourself. If you want to have any chance of finding success in web business, this is incredibly important. If you want to be smart about incorporating social media into your marketing, here are a few things that you can do.
If you have a Google account, you should utilize Google and Direct Connect to get your blog the social traffic it needs. Believe it or not, many people use these social platforms all the time. One thing about Google is you’ll find some people who are saying it’s not doing as well as Google thought it would. Even though it is slow-moving, its growth is actually moving forward quite a bit. Google shuts things down that it doesn’t believe in, and so far, this is still going.
Services that Google creates almost always have a lot of traffic going through them. Although there will always be those that will be naysayers, you should ignore them if at all possible. People that share content with the social services involved with Google will tend to have quite a bit of SEO power which may be why it’s still around.
Once you gain enough knowledge about blogging and optimizing, you’ll want to perform that with all aspects of your blog. Do you know what a blog RSS feed is? This is an important aspect of your success on the Internet today. You can get so much exposure for your feed by simply submitting it to the directories that are available. Backlinks are not the purpose for RSS feeds, though this was the primary reason that people once used them not too long ago. What you really need to do is use Feedburner to drive that extra traffic to your site or blog. You’ll be able to gain even more exposure with it and use your feed in more versatile ways.
When you’re working with any kind of marketing, you must use a tracking script which will enable you to measure what you’ve done. However you try to market online, this will help you become better at doing this because of the information it provides. All you have to do is take the data that the scripts provide, and change your marketing tactics accordingly. Each time you change something, you have to get traffic and measure it again so you get the feedback you need. Every day, you will receive some amount of traffic, and depending upon how much you get, it may take some time to see excellent results. This may sound complicated but it really is not, and once you start doing it you’ll see that it’s not rocket science. Basically, once you start doing this, your goal of getting more traffic to your blog will succeed.
Restructure your marketing plan for social media inclusion if you have not already done so. This can be quite a challenge and may require working a little overtime on your business. But that’s just the way it is, and the rewards you can receive will make you forget all that extra time spent doing easy work.
Rank Builder is a good link building software that you may leverage on to supercharge your social media campaigns.